Trademarks and brand names

Trademarks, work titles and brand names are not only important instruments in the positioning and penetration of the company in the market but today in many cases are an essential part, in some cases even the main part, of the value of a company.

We advise and represent companies in all questions relating to the law on trademarks and signs. Our advice ranges from the strategic configuration of the protection in the re-development of trademarks or in a trademark relaunch, including representation in filing proceedings, through the optimisation of existing trademark portfolios as far as the defence and enforcement of trademark rights. We conduct infringement proceedings for our clients in the entire trademark law as well as formal proceedings before the German and European Trademark Offices and coordinate international proceedings.

Within the framework of utilising trademark rights we draft licence agreements and control and monitor merchandising strategies worldwide.

  • Advice with the filing of new trademark/trademark relaunches and existing trademark/trademark portfolios
  • Development and implementation of filing strategies worldwide (in cooperation with partner offices on site)
  • Trademark clearance (availability searches)
  • Advice and creation of merchandising strategies
  • Representation before the DPMA and the OHIM
  • Opposition and cancellation proceedings
  • Monitoring of registered trademarks/community trademarks
  • Advice on trademark-law questions on the internet
  • Utilisation of existing trademark/trademark portfolios
  • Pursuing product piracy including border seizures
  • infringement proceedings (including interlocutory injunctions)